Ekaterina Kostromina: A good shoot feels like therapy for both of us.

Can you tell us a bit about your background and what first inspired you to pursue photography? My dad had a hobby of shooting on film, and when I was a child, we often sat together developing photos — it was so fascinating. I think that’s what planted the love for photography in me.

What type of photography do you specialize in, and how did you develop that focus?

In the beginning, I took on all kinds of shoots and experimented with different genres — from reportage to fine art. But over time, models started coming to me for photoshoots, and that really shaped my vision. Beauty and aesthetics are what attract me the most. I also love to create images right during the shoot, to experiment with light, and to capture unique frames that look more like art than photography.

How would you describe your photographic style or aesthetic?

I would describe my photography style as a blend of portrait and glamour, where beauty and perfection come together in harmony.

What equipment or tools do you prefer to use, and why?

I use a camera with different lenses, including wide-angle and artistic ones. During the shoot, I often photograph through refracted glass or use a long exposure to create an element of something surreal and dreamlike.

Can you walk us through your creative process—from concept to final image?

I usually don’t plan anything specific — my imagination comes alive during the process. Most of the time, models trust me completely and are open to any kind of experimentation. However, before the shoot, I always need to see the model’s look and face to create a concept tailored to her and choose the right location.

What’s been your most challenging shoot, and how did you overcome those challenges?

I think the most challenging situations I’ve faced were with difficult models.

If the light isn’t perfect, the weather is bad, or the location doesn’t inspire me, there’s always a way to turn it into something beautiful. But when it comes to a person’s energy — that’s something you can’t really change. If the model isn’t in the mood, if her eyes don’t sparkle, and we’re not on the same wavelength, it immediately shows in the photos.

With shy models, though, I’ve found a solution — a glass of wine always helps. The mood lifts, the tension disappears, and suddenly their eyes start to shine again. 🙂

 Do you have a favorite project or photo that you’ve taken? What makes it special to you?

My most unforgettable project was a calendar shoot — twelve different themes for twelve months.

We spent the entire day shooting, creating incredible scenes: we made dresses out of water, cut a car in half with a chainsaw, there was snow, and even bubbles floating in the air. By the end of the day, we were completely exhausted — but so incredibly happy with the result.

How do you approach working with clients or subjects to bring out authentic moments?

That’s a great question.

In the beginning, it was difficult for me, but over time I’ve learned to really feel the person in front of my camera. The first thirty minutes are always a kind of warm-up — a moment to connect, to ease the tension, and to help them relax. Humor always helps, too. When we’re on the same wavelength, the shoot becomes effortless — almost like a pleasant therapy session for both of us.

What role does post-processing or editing play in your work? I used to spend a lot of time on post-processing, trying to perfect every little detail. But now I prefer to keep the natural feel of the image and capture everything as close to perfect as possible straight from the camera.

Of course, I still use Photoshop and Lightroom, but I try to minimize the editing — just to enhance the mood, not to change the essence of the photograph.

Who or what are your biggest influences in photography or art in general? How do you stay inspired or continue to grow creatively over time? I grew up in a city of theaters and art — ballet, opera, exhibitions — this was the backdrop of my youth. Of course, my surroundings also play a huge role: creative friends who are full of ideas and always ready for experimentation inspire me constantly. I also love watching films, but more for the composition and editing than the story itself. Unconventional artists, especially those pushing boundaries today, are endlessly inspiring.

What’s fascinating is that even if you try to recreate a shoot by a famous photographer, it always turns out uniquely yours. I believe that the most important things for a photographer are visual literacy — the constant exposure to art and imagery — and the ongoing learning of new camera techniques and tricks.

What advice would you give to aspiring photographers just starting out?

The most important advice I would give is not to fear criticism. Go to masterclasses, develop your vision, and refine your images. Don’t take criticism to heart and don’t let it discourage you — see it as an opportunity to adjust and keep creating. And remember, it’s not always about earning money; the true success is finding joy in your work. That’s what makes a photographer truly happy.

Photographer: Ekaterina Kostromina @eka_kostromina

Model: Lera Li @le.li.th

Hair Stylist: Natalia Hertz @hertz_natalia

Makeup Artist: Tetiana_beauty Touch @tetiana_beauty_touch

Fashion Designer: Glow_upNL @glow_up_nl